Mark Webber Pure Tasmania Challenge 2006
In 2006 I spent the year tracking down, negotiating and confirming celebrity athletes from the UK for the Mark Webber Pure Tasmania Challenge.
This was a surprisingly time consuming role and was completed in 2006 with the accepted entries of Dee Caffari and James Cracknell (above) representing the UK.
I went on to deliver Richard Ussher World Adventure Champion with Elena Ussher (above), Alex Waters racing driver (below) Michael Milton Australian downhill speed skier (bottom) and the Polar Adventurer Ben Saunders (who had to pull out due to commitments). This was an interesting role that taught me that patience and determination is needed in equal amounts. These guys have busy lives and although this is the biggest event on the planet in your eyes it may not command the same respect from their prospective. Negotiating with agents, managers and PR companies is an essential part of building a successful event. My motto is “Suck it up, give them respect and they will support you in your aims”
See also Mark Webber 2007, Mark Webber 2008
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